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Who Makes Modelo Beer? A Dive Into The Craftsmanship Behind An Iconic Brand

Modelo Beer is currently owned by Anheuser-Busch InBev.

In the universe of beers, there are many stars that shine brightly and capture our taste buds. Modelo is one such star, a beer whose popularity extends far beyond its birthplace in Mexico. But do you ever wonder who makes Modelo beer? If so, then read on. We’re about to delve deep into the history and craftsmanship behind this iconic brand.

The Origins of Grupo Modelo

Bottles of Modelo Especial

Modelo beer is the proud creation of Grupo Modelo, a Mexican brewery founded in 1925. The inception of Grupo Modelo marked a remarkable milestone in the Mexican beer industry. From the beginning, it sought to create brews of excellent quality that encapsulated the essence of Mexico’s rich heritage.

Grupo Modelo was born out of a vision shared by eight ambitious businessmen, led by Braulio Iriarte. They embarked on a journey to brew a beer that would satisfy their fellow countrymen’s discerning tastes. Little did they know that their creation would someday cross borders and be savored worldwide.

The Making of Modelo Beer

In 1925, the production of Modelo Especial and Modelo Negra started, two beers that would go on to define Grupo Modelo’s legacy.

Modelo Especial is a pale lager. Its rich, full-bodied flavor combined with a slight bitterness, orange blossom honey aroma, and crisp, clean finish makes it a favorite among beer enthusiasts. The brew’s golden hue and robust flavor profile are a testament to Grupo Modelo’s dedication to craftsmanship.

Modelo Negra, on the other hand, is a Munich-style dunkel. This beer stands out with its slow-roasted caramel malts brewed to perfection. Its dark, smooth, and full-bodied characteristics have made it a hit among those who enjoy a beer with substance.

The brewing process for both of these beers is carefully managed by experienced brewers who ensure that each batch meets the high standards set by Grupo Modelo. From selecting the best ingredients to maintaining the perfect brewing conditions, the process involves meticulous attention to detail and a steadfast commitment to quality.

Grupo Modelo and Anheuser-Busch InBev

Grupo Modelo’s journey took a significant turn in 2013 when it merged with Anheuser-Busch InBev, the world’s largest brewing company. This merger marked a new chapter in Grupo Modelo’s history, allowing it to leverage Anheuser-Busch InBev’s vast global network.

Today, while Modelo beers are still brewed in Mexico, they are now distributed internationally by Anheuser-Busch InBev. The merger has helped bring Modelo beers to a wider audience, solidifying their status as one of the most popular Mexican beer brands worldwide.

Sustainability and Modelo Beer

An integral aspect of Grupo Modelo’s ethos is its commitment to sustainability. The company has introduced several initiatives to reduce its environmental footprint and promote sustainable practices.

For instance, Grupo Modelo has made substantial efforts to minimize water usage in its brewing process. It has also invested in renewable energy sources, aiming to reduce its carbon emissions. The brewery also promotes recycling, encouraging consumers to return their bottles and has implemented methods to turn waste from the brewing process into compost.

The Cultural Impact of Modelo Beer

Over the years, Modelo has become more than just a beer. It’s an integral part of Mexican culture and is symbolic of the country’s spirit and identity. The beer has made its way into popular culture, being featured in films, TV shows, and music.

Modelo’s popularity has transcended borders, earning a dedicated following in the United States and other countries around the world. The brand’s presence in international sporting events, music festivals, and other cultural gatherings has cemented its global status.

Final Thoughts

So, who makes Modelo beer? The answer is Grupo Modelo, a brewery that blends tradition with innovation, ensures quality craftsmanship, and adheres to sustainable practices. Whether it’s the iconic Modelo Especial or the rich Modelo Negra, every bottle carries a piece of Mexican heritage and the unwavering commitment to excellence of the company that brews it.

From its humble beginnings in 1925 to its merger with Anheuser-Busch InBev, Grupo Modelo’s journey reflects its steadfast dedication to brewing exceptional beer. It’s a story of a Mexican brewery that dared to dream big and, in the process, created a beer loved by millions around the world.